Men adapting beauty:

Gone are the days when beauty would be only women’s forte. In the 21st century, where appearance and beauty steals the show, gender differences are diminished to this state of affair.

Now men can be beautiful too. With the times which are changing, more and more men are turning to cosmetic surgery, which not only indicates the consciousness of appearance but also in health issues.

In the US alone, 24 per cent of today’s nose jobs are carried out on men. Statistics show that the top five men's cosmetic surgery procedures are nose reshaping, hair transplantation, eyelid surgery, liposuction and breast reductions.

Surgery undeniably has become the new image booster for the men of substance who want to reverse the effects of ageing. The features that have bothered them for years, can be changed and a new physique can be attained.

At Plastic Surgery Institute of California, these treatments are carried along with many more options available for both men & women. Consultation is the first step in helping you decide what procedure may be best for your personal goals. With us you can ebb the line between dream and reality.

Log on for more details: www.plasticsurgeryinstituteofcalifornia.com